Gather Ye Building Blocks

Today, people put a lot of stock into experience. You can get college credit for it when pursuing a degree. You can get a better job because of it. And as a freelance writer, experience can help you climb to the next market level.

Job applications and HR (Human Resource people—although at times they may seem more resource and less human) lead people to think that only the experiences they’ve had in a particular area related to the job are important. That couldn’t be farther from the truth. And in freelance writing, all types of experience count—not just writing experiences but life experiences as well.

Perhaps you began your career as a worker delivering prescriptions for a mom-and-pop pharmacy. Think of all the people you came in contact with. Then think of all the situations you needed to grapple with while doing your job—grumpy people, old, sickly people, angry people, strange people, and those that were just plain nuts. Think of the weather conditions you had to endure to get those prescriptions out to them. How you coped with them and the situations is your experience.

You say, “What does that have to do with freelance writing?” Believe it or not, a lot.

Every job you’ve had, every life experience leads to another. All the information gets stored in your brain for future use. Your mind uses all your experiences as resources to help cope with future ones. So the experience you gained dealing with all those people should eventually help you in dealing with editors—grumpy editors, old editors, angry editors, strange editors, and those that are just plain nuts.

Let’s look at the flow of experiences for a particular writer. Let’s call him Joe. Joe started his writing career working on the staff of his high school yearbook. When he went to college, he joined the staff of his college paper. While working on the college paper, Joe started writing reviews of movies, a favorite interest of his. An editor at the local town newspaper saw Joe’s reviews and asked him if he’d do some for her. While the pay wasn’t that great, it was a start.

Joe’s interest in movies led to a broader interest in media. After college, he wrote reviews of not only films, but of other forms of media. All the while, Joe continued to improve his writing. He eventually got a job on the staff of a small pop culture magazine. But the pay wasn’t enough to live on, so Joe pursued his studied area of expertise, business management, and eventually became the manager of a large regional office for a big corporation.

And while he enjoyed his daily work, his heart longed for the time when he could spend hours sitting at his home computer writing.

The trick to making your experiences work for you is to first identify them. Most people never really look at all the experiences they’ve had up to the present time in their lives. You’ve got to network those experiences and make them work for you.

While writing media reviews, Joe became friends with a movie producer. A few years later, the producer introduced Joe to some public relations people who promoted movies and videos. It was then that Joe learned about the movie business in depth. This led to a short gig as a movie columnist for a regional magazine.

Once he had his foot in the door, the rest, as they say, is history. Joe began to get assignments from editors of a variety of magazines. They were looking for someone who knew what went on in the movie biz. Then Joe hit the big time with an article in the Chicago Tribune. That led to more assignments.

So whether your experience is in writing, itself, or in the subject areas you write about, you need to always seek better assignments. You need to climb the ladder to freelance writing success one experience at a time.

10 Points For Achieving Professional Status

It takes more than good writing to be successful at freelancing. While writing is important to produce your product, you’ll have to be professional in conducting your business. And neither does getting paid for your work make you a professional. That status comes by following these 10 important points:

        1. Be polite. Relax with some small talk first. Get to know your editors and other clients. Doing so will help you to develop solid professional relationships.

        2. Be confident. Learn the fine line between cockiness and confidence and observe it at all times. Have confidence in your work. Know that it’s the best you can do.

        3. Be competent. Show samples of your best work. Deliver on time or earlier.

        4. Be realistic. Don't overbook assignments when you find you're starting to get them regularly. Plan ahead what you can and cannot take on. Know how much work you can accomplish in a specified time. And if you run into problems, let your editor know as soon as possible.

        5. Be truthful. If it's not your type of work, admit it. If you already have too much to do, tell the client. Don’t pretend you can do a certain type of work if you have no experience.

        6. Be available. Help the client out of a crisis if you can. Be flexible. Helping an editor or a client out of a jam may help you later on.

        7. Be cheerful and optimistic. Life is traumatic and publishing is a business fraught with problems. Your attitude can be a helpful tool everyone will appreciate. Maintain a positive attitude.

        8. Be aggressive. There are many competitors out there. You'll be forgotten if you don't remind clients now and then that you're still in business. Know where you stand with your competition.

        9. Be a hard worker. All the above attributes won't help you if you aren't willing to work incredibly hard without constant reminders.

    10. Be patient. No one starts at the top. Slow and persistent wins the race.

The Five-Year Plan

In freelance writing, the present often dominates. But unless you look to the future, you’ll be stuck in the present with nowhere to look to. This is especially true as your assignments get bigger and more complicated. Managing them can be a bear.

You need to know or at least have an idea of where you want to be in five years. Do you see yourself freelancing full time for a host of markets? Or do you see yourself writing books, one right after the other?

Do you know how much money you want to be making? What kind of writing—articles, stories, books, brochures, or a combination of these—do you anticipate selling? Projecting further into the future gives you a push to start acquiring the skills you might need.

But before you start planning for the future, begin making a list of the people who might help to make your dreams come true or at least of places where you'll find help in accomplishing your goals. This will help you to avoid veering off into sidelines that aren't financially beneficial to you.

A five-year plan also helps you to keep tabs on your best, most lucrative and satisfying ideas. Be both realistic and ambitious—five years can be a very short or a very long time. But if you don't look that far ahead, you'll discover you've lost much more than just five years of your time.

Begin your five-year plan by asking yourself where you want to be at the end of your career as a freelancer? Do you even see an end to your career? Freelancing is a profession that doesn’t have to end. It’s something you can do more or less of as time goes on. It’s all up to you and your health and economic status.

Set a target for two years from now. This is enough time to let your plan play out, but not so long as to not give you time to reflect on it.

What kind of assignments do you want to receive on a regular basis? In the beginning, you’ve been so focused on just getting published at first, then regularly, that you probably haven’t had time to think about the bigger picture. Are you taking anything that comes along just for the money or are you weighing in other things, like the relationships you have with editors, how quickly and how much they pay, and, believe it or not, if they appreciate you and your work.

Once you think about the types of assignments you’d like, think about what you need to know to get them? How much education, formal or otherwise do you need to upgrade your skills? How  much experience will working with particular assignments require? What types of people to you need to gather for contacts?

The next question you have to ask yourself is what have you done so far that will help you? For this, you’ll need to start keeping a log, noting each assignment, how you did it, and the resources, people included, that you used to complete it.

What barriers do you see between where you are now and where you want to be in five years? Perhaps you don’t see any obstacles, but the road to freelance success is littered with them. Recognize this and prepare for them.

Publishing is changing at a rapid pace. Magazines are dying like flies sprayed with insect bomb. Trying to stay afloat, book publishers are merging faster than you can blink your eye. Will your long-term plan be able to cope with upcoming industry changes?

How well do you present yourself and your talents? Are you too timid or too difficult? Do you overreact to criticism? Are you trying to handle everything yourself instead of looking for the right kind of help? Have there been warnings that you’ve ignored?

As with any plan, your five-year plan must be flexible. You should constantly be updating it and adjusting it to fit your needs. But more importantly, be realistic. Know what you do best and then do it.

Maximizing Your Productivity

As your freelance career progresses, you may find that you have too many small projects that are interesting but just don't pay their way. Worse yet, you may on occasion work for a publication that doesn't keep its promise to pay. At year's end, even though you've been writing constantly, you find yourself in the hole.

Be realistic about what you can do. Remember, you can only do so much in the time you have. Spending too much time on poorly paying projects will eventually take its toll. So what can you do about it? The answer lies in creating a production schedule for maximizing your productivity.

If you want to improve your productivity for the next year or even the next quarter, you’ll need to take a hard look at what you’ve accomplished and what you haven’t in the last one. After analyzing the data, you need to come up with a production schedule that meets your needs and your lifestyle. Devise a detailed production schedule for the coming year with a built-in review time each month. You should also mark specific billing dates in red, since you’ll want to be reminded to do bookkeeping chores. Doing this will definitely increase your productivity.

Ease into systematic production planning by starting with a desk diary. You should look for one that allots a page to each day, perhaps subdivided into segments, with plenty of space for notations on your production and billing schedules and which will also allow you to note expenses and a list of important contact numbers and email addresses. If you’re somewhat computer savvy, you can use a project scheduling program and while this will work, you may find that being able to write notes and adjustments on a paper one is more thorough.

Begin by writing in the listing for each project the deadline and what you need to prepare for it—basic text, sidebars, photos, graphs, or charts. Include for each a schedule for initial research and library or fieldwork to be completed by a fixed date.

Next note the dates and times for interviews and contact numbers and/or email addresses. Will your interviewees be available when you need them? Also, don't forget to note time differences if they live outside of your area.

Make a note of the date to contact your editor for a progress report. It’s important to let him or her know if you’ve discovered some new material in your research or if the project isn't going in the direction expected. Discussing this with your editor will let you know if it’s salvageable.

Lastly, make a note of dates when you need to obtain permissions or supplementary material, as well as the dates they're due in your hands, ready to be assembled with your text.

Set up a tentative production schedule before you have assignments—a sort of sketch to see how you can fit in trips, interviews, writing time, research time, and such at the beginning of each month or quarter. Some writers prefer to send queries out in groups at the beginning of each month rather than one at a time. Scheduling several interviews in a certain area, for example, not only saves time and effort but also money.

And while editors will always give you a deadline, it’s smart to schedule your own a bit ahead of the ones they'll give you. If you seem to be running to too many places each month, perhaps you could organize your research into three or four trips, instead..

Along with research and deadline dates, make a note of when you expect to be paid and how much. Even if you send a bill with your manuscript, many publications are slow in paying. Ask each new editor you work with when his or her publication pays for work and record that information on your productivity page for that project, then match that against the schedule of foreseeable expenses.

Doing all of the above may sound like extra work but in the end, it will make you a more productive writer.