Smart To-Do Lists Get Things Done

To-do lists are great if they work. But just making a to-do list isn’t enough. You eventually have to act on it. Usually, these lists become a black hole into which everything you need to get done for your business, home, and life disappears. The result is that you end up doing nothing. But you do have that list. Isn’t that enough?

Creating a big long list starts to feel productive. It’s almost as if you’re actually getting started on a few of these items simply by acknowledging your need to do them. And finally, the act of writing a list can be so satisfying you don’t feel an immediate need to get started on the first item.

You’ve got a smart phone and a smart computer. Now it’s time to create a smart to-do list.

Keep it short. Can you accomplish two important tasks each day? A long to-do list of more than two pages can be intimidating. It’s actually better to have make several shorter lists. At first, you may think that all the items on your list have equal value, but that’s usually not the case. Limit your list to 10 items each week.

Prioritize the things you have to do. Put the important ones on your main list and the others on a secondary list. Often the items on this second list have no immediate deadline, so you can check them off as you have time to do them. If one or more of them becomes important, you can always add it to your main list.

Focus on what’s important first. Differentiate between productive tasks and satisfying time wasters.

When creating your list, use action words. Also, create a short command sentence for each item, not just a word or a phrase. For instance, “Research and write my writing blog for this week.”

Just as in your writing, you need to be as specific as possible when creating your to-do list. The more specific you can be, the better. Instead of “marketing,” write: “Identify five new markets for my articles and send queries to their editors.” The more specific you are, the more actionable your list will become. Once you know what you want to accomplish, it’s easy to make a to-do list of steps to get it done.

Use technology to create your list. You may prefer writing your list on a piece of paper. But with all the devices and special software programs at your disposal, you may want to consider trying something different. Take Evernote, for example. This neat application allows you to create notes, and, yes, a to-do list on any of several devices—desktop computer, laptop computer, cell phone, tablet—and then access them on all of the devices at any time.

Another great feature of Evernote is Evernote Web Clipper. With this application, you can save articles, links, and even full Web pages to read later. It’s better than a bookmark because you can only bookmark sites in a particular browser on an individual device. But with Evernote, your bookmarks or articles travel with you so that you can access them at any time.

The same applies to your to-do list. If you write your list on a piece of paper, you have to go into your office to read it and act on what’s listed. But with your list traveling with you, you can access it at any time and complete tasks using different devices, thus increasing productivity.

Of course, you can do much of what Evernote does on Google Calendar or on Yahoo. But saving notes, to-do lists, photos, Web pages, music, and more allows you to become more productive by making the best use of the time you have.

As you head into a freelance career, remember a large part of your success will depend on your ability to work through an ever-growing list of things to do. Creating a smart to-do list will help you prioritize what you have to do, so you get things done.

Maximizing Your Productivity

As your freelance career progresses, you may find that you have too many small projects that are interesting but just don't pay their way. Worse yet, you may on occasion work for a publication that doesn't keep its promise to pay. At year's end, even though you've been writing constantly, you find yourself in the hole.

Be realistic about what you can do. Remember, you can only do so much in the time you have. Spending too much time on poorly paying projects will eventually take its toll. So what can you do about it? The answer lies in creating a production schedule for maximizing your productivity.

If you want to improve your productivity for the next year or even the next quarter, you’ll need to take a hard look at what you’ve accomplished and what you haven’t in the last one. After analyzing the data, you need to come up with a production schedule that meets your needs and your lifestyle. Devise a detailed production schedule for the coming year with a built-in review time each month. You should also mark specific billing dates in red, since you’ll want to be reminded to do bookkeeping chores. Doing this will definitely increase your productivity.

Ease into systematic production planning by starting with a desk diary. You should look for one that allots a page to each day, perhaps subdivided into segments, with plenty of space for notations on your production and billing schedules and which will also allow you to note expenses and a list of important contact numbers and email addresses. If you’re somewhat computer savvy, you can use a project scheduling program and while this will work, you may find that being able to write notes and adjustments on a paper one is more thorough.

Begin by writing in the listing for each project the deadline and what you need to prepare for it—basic text, sidebars, photos, graphs, or charts. Include for each a schedule for initial research and library or fieldwork to be completed by a fixed date.

Next note the dates and times for interviews and contact numbers and/or email addresses. Will your interviewees be available when you need them? Also, don't forget to note time differences if they live outside of your area.

Make a note of the date to contact your editor for a progress report. It’s important to let him or her know if you’ve discovered some new material in your research or if the project isn't going in the direction expected. Discussing this with your editor will let you know if it’s salvageable.

Lastly, make a note of dates when you need to obtain permissions or supplementary material, as well as the dates they're due in your hands, ready to be assembled with your text.

Set up a tentative production schedule before you have assignments—a sort of sketch to see how you can fit in trips, interviews, writing time, research time, and such at the beginning of each month or quarter. Some writers prefer to send queries out in groups at the beginning of each month rather than one at a time. Scheduling several interviews in a certain area, for example, not only saves time and effort but also money.

And while editors will always give you a deadline, it’s smart to schedule your own a bit ahead of the ones they'll give you. If you seem to be running to too many places each month, perhaps you could organize your research into three or four trips, instead..

Along with research and deadline dates, make a note of when you expect to be paid and how much. Even if you send a bill with your manuscript, many publications are slow in paying. Ask each new editor you work with when his or her publication pays for work and record that information on your productivity page for that project, then match that against the schedule of foreseeable expenses.

Doing all of the above may sound like extra work but in the end, it will make you a more productive writer.

A Step in Time Saves Nine

Busy managers have a lot in common with busy freelancers, so it’s only natural that time-saving tips for managers would also work for you.

During an average workday, a manager’s work load consists of numerous important as well as  unimportant items. Much of a manager’s time involves sending and receiving information, mostly through speaking with workers under his or her charge. During the long hours managers work, they’re busy doing a lot of mostly fragmented things with a variety of people. So important for a manager to manage their time wisely so they don’t go mad. Does this sound like your typical work day. If so, here are some time-saving tips that will increase your productivity and help you to retain your sanity.

    1. Work at as clean a desk as possible. There’s nothing worse than trying to find that one paper that you need to complete a project. Move projects, important correspondence, and such off your desk each week on schedule.

    2. Handle routine paperwork, such as correspondence, only once.  While this is difficult to achieve without help, make an effort.
   
    3. Create a To Do List. Depending on how busy you are, you might create one for the week or perhaps one every few days. Cross off items you complete as soon as you finish them.

    4. Employ the A-B-C priority system. Once you have made your To Do List, place an “A” next to items of top importance, a “B” next to those less important but that still need to be done, and a “C” next to those with the least importance.  You may find that the ones with a “C” next to them may complete themselves automatically or may not need doing at all.

    5. Also ask yourself, “Am I making the best use of my time right now?” If the answer is no, then take immediate steps to remedy the situation.

    6. Give yourself a reward upon completion of a job. Go for a walk or stop at your local coffee shop for a cup of joe and a sweet treat.

    7. Plan five minutes of review time into your daily schedule. Look at what happened yesterday, what will happen today, and what you need to do tomorrow. The more you plan out your day or week, the more you’ll accomplish.

    8. If you’re especially busy, delegate low-priority jobs to others.  Perhaps hire a high school or college student to do preliminary research, set up interviews, order supplies, or filing.

    9. Force yourself to make decisions. Always take some sort of action on an important job to keep it moving forward. Delays result from simply avoiding decisions.

    10. At the end of each day, take 15 minutes to plan tomorrow. Knowing what you need to do helps to keep things organized should an unexpected emergency develop.

Remember, as your freelance business increases, so do the stresses of everyday work and life. Staying organized will help you to better cope with the ups and downs of this business.

Planning for the Future

All successful businesses start with a master plan. As a freelance writer, you need to know where you’re going and have a plan in place to take care of contingencies—those times when the markets you’ve been counting on disappear. Perhaps you’ve been putting it off while focusing on getting published. Before you get too far along in your freelance writing career, take some time to compile a more definitive plan.

With a good plan, you’ll be able to review your progress periodically. Doing so will allow you to discover  the need for a change in your direction when your original plan and your checkbook balance are at odds. Plus a clear, concise, well-thought-out business plan gives you a better opportunity to get a loan from your bank or a friend or family member when money is tight or you want to buy some new equipment. Few people, bank loan officers included, ever take freelance businesspeople seriously unless they have a plan in writing.

Your plan should be flexible, but it should keep you pointing—and moving—in the right direction.

A good business plan also keeps your eye on your long-term goals. It will detail priorities in a sequence that will save you valuable time and energy and help eliminate worry, which can be a major distraction to your writing.

When you draft your plan, stick to facts, realities, and valid assumptions. Don't overlook the obvious pluses. Perhaps your spouse has a good, reliable job which won’t disappear overnight. Or you know that you'll be coming into some money in a couple of years.  Or, even better, you’ve been building up your expertise in a particular subject area which will allow you to eventually specialize in it, resulting in reliable assignments.

When compiling a business plan, keep daydreams to a minimum. You’ll only get frustrated if you write a plan based on wishful thinking. Deal in the here and now, not in what you hope will happen. Above all, don't overanalyze, or you'll drown in a sea of data you won't be able to use. Allow a certain amount of time for creating your business plan and then stop. You can always change it later.

If you’re dealing with several different types of markets or other related ventures, such as teaching or photography, you might want to compile some detailed sub-plans. These don’t have to be involved, but should include details for that particular venture to help you expand as you go. Once you have your plan in place, prepare a general To-Do List based on it that you can work into your daily routine.

Now that you know what a good business plan will do for you writing, let’s look at what it should include.

First and foremost, it should include a statement of purpose—what is the purpose of your writing business.

Second, a detailed description of your business, including a list of your specialties, the markets for them, and a paragraph on why you, above others, can give an editor or a client a unique angle.

Third, a discussion of what the market is like for your writing. Included in this section should be a list of opportunities, with specific details about current markets, names of publishers, publications, and editors, as well as other clients. Do the same for each of your specialties or other ventures.

Fourth, a plan for marketing your writing—how do you plan to promote it and yourself? 

Fifth, list your market objectives for one year, eighteen months, two years, and five years. These will help you outline your strategy—specific work you'd like to be able to cover in the year to come, research already available to you, what you'd need to research further, and probable places where you might find  information, plus the time and cost to get it.

And finally, a profit-and-loss statement or budget, including an estimate of your net worth, and a list of your office equipment with a projection of future items that could increase your productivity. This tells you and whoever is reading your plan where you are financially and where you plan to go.

Remember, the more flexible your plan, the more it will allow you to grow your freelance business.