What You Probably Don’t Know About Freelance Writing

To many people, writing professionally is a dream that never seems to come true. Sure, they dream about quitting their day job and writing for a living. They perceive writing as an easy life, but it’s far from it.

Articles on freelance writing often present writing as a glamorous profession. While a few writers achieve celebrity status, most live with the day-to-day struggle of finding work and paying bills. Doesn’t sound very glamorous, does it?

Some people work just to make money and many don’t really enjoy what they do. And while writing can be a more fulfilling occupation than working in an office handling expense reports or working in a fast food restaurant, the writing life can be hard and stressful if you’re not prepared. You’ll have to constantly search for new markets, make deadlines, work through times of little or no work, and manage finances. This last item is what brings down most beginning freelance writers.

Were you good at math in school? At the time, you probably had no idea how math might play a role in your success or failure of your freelance business. As a freelance writer, you’ll have to keep track of your expenses, report taxes, and manage submissions. Unless you’re independently wealthy, you’ll need a budget that allows you to keep a roof over your head, food on the table, and the Internet powered up. That means you’ll need accurate record keeping to stay ahead of your bills. And you’ll have to be able to predict income throughout the year and figure out percentages of income at year’s end.

If you’re imagining being able to do what you want and living the life of Reilly, think again. You’ll need to be organized and disciplined. Record keeping will become a big part of your life. After all, you’ll be in business for yourself. Too many writers don’t see the similarity between what they do and what their dry cleaner or auto mechanic do. Both are owners of small businesses.

You’ll also need to back up information. You never know when you’re computer will unexpectedly die and you’ll lose all your data. You have to plan for fires, floods, and other catastrophes. So you’ll need to keep excellent records that you save in multiple locations.

To be a successful freelancer, you have to take risks. Someone once said that freelance writers should be brave enough to jump off a bridge even though they can’t see the water beneath them. You’ll have to believe that you’ll continue to find work, even though you may only have a handful of projects assigned at any given moment. If you’re waiting for the perfect conditions to become a freelance writer, they’ll never come.

Ask any freelance writer if what they do is worth it, and just about all will tell you—without hesitation---that they wouldn’t do anything else.

Learn Something New

All writers tend to get stale over time. Most are rule-followers. They’re the ones who turned in their homework on time in school, played clarinet in the marching band, didn’t have premarital sex. As adults, most writers play it safe. They drive defensively, wear sunscreen, eat right, and consult experts before making big decisions. For the most part, they don’t take risks.

The primary goal of any writer is to produce work that resounds with authenticity. We must create detailed non-fiction that holds our readers and exciting fiction that leaves them spellbound. And taking the safe path won’t always cut it. Comfort zones hold writers back both in life and in their work.

Ernest Hemingway definitely took chances. He was cut down by a hail of bullets in World War I, recovered and skied the Alps, hunted lions on foot in Africa, ran with the bulls in Pamplona, and fought fish as big as him in the Caribbean.

British writer Rebecca West took to the streets of London to advocate for women’s suffrage, probed the guts of Yugoslavia to write her nonfiction masterpiece Black Lamb and Grey Falcon, covered the Nuremberg Trials for The New Yorker, and risked arrest while exploring the slums and prisons of Johannesburg to report on apartheid.

Both used their experiences to prime their creativity. They actively sought to learn new things, not only to keep their writing fresh but to make them better and more interesting persons. To keep from getting stale, you need to learn something new.

Though a glancing acquaintance with something is often all you need to extrapolate accurately when writing fiction, most fiction writers today do extensive research to make their locations and their characters come alive. It goes without saying that non-fiction writers, to get what they need for their articles and books, need to do detailed research. Sometimes, they even have to learn all about a subject before they can write intelligently about it.

There are lots of ways to learn—and not all of them involve school. The idea that taking a class is the only way to learn comes from years of schooling. But the whole world is a classroom, and today, writers can go anywhere by searching the Internet.

But let’s start with the obvious. You may want to take a class to improve your writing skills. Professional dancers continuously take classes to improve their skills. Most writers don’t. If you write non-fiction, what about taking a class in short-story writing to learn how to write in scenes and add new dynamics to your work. If you write fiction, why not take an article writing class. You may find being limited to the facts a challenge.

And how about taking a class to learn how to use your new digital camera effectively in your work. Digital isn’t at all like 35mm, no matter how much camera manufacturers and many professional photographers would like it to be so. The new technology opens up a whole world of visual possibilities.

You can also learn a foreign language or learn to search your family’s history in a genealogy course. And while you can learn the basics of any subject in a class, it’s not a means of intense study. Only you can provide that.

Travel is a great way to learn about other cultures. By observing other cultures first hand, you’ll develop a better understanding of how everyone fits together on this planet. But it may also offer the opportunity to develop a new specialty or a chance to expand on a subject you currently write about. You don’t have to go to the extremes that Hemingway did, but you should learn to see other cultures in depth. Avoid traveling with a tour. Instead, go alone or with a friend or spouse. Focus on one culture—don’t hop from country to country, culture to culture. Experience unusual things while there. Go off the beaten path.

If you can’t afford to travel much, take advantage of Google Earth Street View. With it, you can plunk yourself down just about anywhere to get the feel of a place. Perhaps you want to create a walking tour of an historic district, but it’s been a while since you’ve been there. Google Earth has probably been there much sooner. Viewing your route with it will jog your dusty memories and give new life to your writing.

Lastly, learn from experience. You experience new things every day. Some of them are so small that you don’t pay much attention to them. But everyone has some major experiences. Learn from them by viewing and analyzing them as a writer. Learn first, then put what you’ve learned into words.

The Three W's of Writing

Everyone can write. Well, actually just about everyone can put words on paper. But not everyone can be or wants to be a writer. And this is where the three “W’s”—why, what, where—fit in.

Why do you want to write? Before all else you must have a reason for writing—a purpose. If you want to become a successful writer, you’ve got to decide what drives you to write. There are loads of other professions to which you can devote your time and energy, so why chose writing?

Perhaps you love words—the sound of them, they way they’re used in sentences, the idea of creating images with them. Your love affair with words may have developed out of a love of reading. However this came about, it will be the driving force behind your writing.

Or perhaps you feel a compelling need to communicate with others. You may have strong feelings on a particular subject and wish to relay them to others. For instance, you may feel strongly about climate change or spousal abuse or any number of other trendy topics.

But why choose writing? Why not take up photography or videography? Each is a powerful communication medium in its own right. And that brings us to the next “W”—what.

What do you want to write? Whatever you decide to write begins with you. This is the subject matter not the format. If you ask yourself if you should write non-fiction books or novels, articles or short stories, plays or film scripts, you may find it hard to choose. But once you know which subject you’ll be writing about, the best format will become apparent.

What you write about depends a lot on your personal interests. Perhaps you’ve been interested in animals since your first trip to the zoo at a very early age. You may feel strongly about the plight of some creatures on the endangered list and write about them to make your readers more aware of their dire situations. Or maybe you feel in love with traveling after your first flight and want to share with your readers the wonders of the world.

Maybe you like to present challenges and puzzles to your readers through mysteries or adventure stories. Whatever you choose to write about should begin with you. And that takes us to the third and final “W”—where.

Where does writing fit into your life? Most people aren’t born to be writers. They become writers over time through a variety of circumstances.

Some realize early on that they love to write while still in elementary school. But for countless others, the need and passion to write doesn’t appear until much later in life. Perhaps it comes from the encouragement of a teacher along the way or the inspiration brought about my reading the works of a famous writer. However, if the urge to write seizes you later in life, you’ve most likely been pursuing another career path—one to which you feel equally passionate and attached.

The good thing about writing is that it can be done while you’re engaged in another career. For many, it begins as a pastime. But then the urge becomes so strong that they feel the need to break away and devote the rest of their lives to writing. Which is it going to be for you?










                               

One Plus One Doesn’t Always Equal Two

At some point in your writing career, you may have entertained the thought of collaborating with someone on a book or other writing project. Collaboration can take two forms—working with  another writer or working with someone who’s an expert in a particular subject area.

Writers, agents, and editors all feel strongly one way or the other about collaboration, depending on whether their own experiences with collaborators have been positive or negative.  Rule Number One: Consider what may lie ahead before you get involved.

If you collaborate with a friend, you can ruin your friendship. Or it can be the stimulating experience that keeps both of you working at top form. Looking at collaboration from a strictly business point of view, there are advantages—pooling resources, contacts, and efforts. However, you’ll also need to share the proceeds whether they’re good or bad. 

Before starting work on a collaboration project, draw up a contract specifying who will do what kind of work, how moneys are to be divided, and so on. You’ll both need to think out this agreement thoroughly. After all, it will be a legally binding agreement. If it’s for the long term, you should discuss it with your accountant, lawyer, or agent to help iron out any negative parts prior to signing. Be sure to include a buy-out or phase-out clause in case you or your partner have a change of heart.

A collaborative writing effort means two people agree before-hand what kind of contribution each will make to a given work. The problems aren't the same as those involved in ghostwriting for a non-writer—a scientist, a doctor, or any other professional—who wants to have his or her thoughts or discoveries published. But problems will crop up, even though the neither of you has have no inherent disagreement. Each is bound to react differently, for instance, to what an agent or editor or publisher says about a book, for instance—how it looks, what sort of publicity it gets, and so forth.

In most cases, a writer works individually on a piece, thus deciding what should or shouldn’t be included. In a collaboration, each partner will want his or her own say. And each will have more expertise in one job or another.

One, for example, may be better at research and writing the first draft while the other is better at editing, asking for clarification or amplification where needed, making suggestions, cleaning up the language. With two pairs of eyes looking over the manuscript, it should be in much better shape when you finally send it off to a publisher than if just one of you worked on it.

In this type of working arrangement, the second partner, the one not involved with writing the text first, approaches the manuscript cold, and will see and comprehend it as a reader would. If parts are confusing or there are voids, this partner will find them. Also, working with someone else, especially another writer, will force you and your partner to work to higher standards.

A different set of problems may arise when working with an expert in a given field. While the expert may know his or her subject matter, they may not be able to relay it clearly to the reader. As a writer, you’ll be in the best position to accomplish this. However, the expert partner may think they know how to write, based on the academic writing they learned in school. This can and often does create conflicts in writing style. Let’s face it, the style of writing you work with as a professional writer is often very different than what’s used by academics. You won’t be producing a thesis, but your partner may approach the project as if you are.

Before you make any final decision about collaborating, be certain you've evaluated your own most important needs. If your analysis shows that two heads are better than one, go for it. But if your intuition tells you that you may run into more problems than collaboration is worth, back off.

Creative Thinking Comes Before Creative Writing

Many writers don’t think before they write—at least not creatively. Because of this, they get mired in the mess of words that sometimes pours out of their heads without any idea of where they’re going with them.

Part of the reason for this goes back to school. While some teachers encourage creative thinking, most don’t. They’re under pressure to cover all the material in the curriculum for their course in a specified time, and in many cases that doesn’t leave room to get creative.

A young, enthusiastic English teacher, who also was an actor in her off hours, got very creative in teaching Shakespeare. The head of the English department admonished her for doing so and not sticking to the curriculum for her course. Needless to say, the teacher took it until the end of the year, then she quit. Her students really got into Shakespeare, but according to the old biddy who headed up the department, that wasn’t the way to do it.

Many beginning writers believe if they just sit in front of their computer that the right words will pour out. They think this way because in school they often had to write in class with little time to properly think out what they were doing. While this type of spontaneous writing may work part of the time, usually when it does, it’s a “happy accident”—a fine creation that usually can’t be duplicated because the writer doesn’t know how they did it in the first place. The trick is to figure out how to creatively solve a writing problem, so the procedure can be repeated. Stephen King has authored lots of books. Once he figured out how to make his first one a success, all he had to do was creatively think of other plots that he could use. By making them twist and turn, he came up with a mass of work.

When beginning a writing project, it’s important to sit and think about it from several different angles. Look at all the possibilities. Mull it over. One of those possibilities might be out in left field, but it just may turn out to be the best solution. Jot down every alternative that seems like it might work.

As a freelance writer, you need to also think creatively at every opportunity, not just to write creatively but to operate your business that way. Once you start thinking creatively, you’ll find that it eventually becomes second nature. Life, itself, is a puzzle, but freelance writing is an even bigger one.

With brighter, more creative ideas than your competition, you can move forward quickly in freelancing. Never accept what looks like a closed door. Move in closer and give it a shove. You may discover it was simply an optical illusion.

Staying Afloat Without a Paddle

As important as the quality of your writing is to freelancing, so should your financial base. Too many beginning writers only daydream about how wonderful it would be to strike out on their own and get paid for their writing. In order to stay afloat while freelancing, especially in the beginning while you’re opening markets and gathering clients, you must have money to pay your bills.

If you’ve ever bought a house, you know how careful you have to inspect it. Once you sign the sales agreement, you’re stuck with it, no matter what problems may arise. The same goes for severing the financial cord to your fill-time job. By doing thorough research and planning carefully, you’ll be able to concentrate on your writing and not have to worry about how you’re going to buy food or pay for heat and fuel for your car.

When I began freelancing, I decided that if I had to work part-time at any point in my freelance career that I would only get a job at something related to what I was doing. I figured that if I working thinking and working with writing or any of the subjects I wrote about then I might also gain some knowledge or insights to help me in my writing. I wrote about travel and tourism, so I worked as a travel agent. I wrote about the Internet and technology, so I learned to design Web sites for small businesses. I even did public relations writing—I got plenty of press releases and learned to write good ones from them.

But the job that has offered me the most opportunities was teaching what I loved to do best—writing. No, I didn’t teach in public school or college. Over the years, I’ve taught continued education courses at a number of colleges and universities as well as community evening schools in my area. I knew that I really couldn’t write all day and all night, so I scheduled my classes during the evening hours. No course is longer than eight weeks and each session runs for two hours. I work as an independent contractor, thus setting my own schedule and creating and writing my own courses. Once a course is “in the bag,” I just have to reap the profits.

The experience I gained teaching writing courses propelled me into an even more lucrative sideline—business writing workshops. I earn more in a six-hour day doing this than writing two or three articles. But instead of presenting these workshop constantly, I’m selective and only do them occasionally.

Another sideline related to my course work is lecturing. I’ve amassed loads of information on a variety of subjects, as well as photographs of the same. I began assembling these into one-hour lectures that I present at retirement centers and at conferences. Again, once a lecture is all assembled, it’s easy to draw from my inventory and reap the profits.

When, do you ask, do I have time to write? Believe it or not, I have a lot of time because I set my own schedule. All my teaching venues know that if something comes up, I may need to cancel a class and make it up later. All have been very accommodating. Plus, I get all sorts of ideas when teaching others.

My Web design business kicks in when times are slow. It takes a lot to put a good site together, so I take on only one client at a time. The pay is usually worth it.

During the recent economic downturn, my ability to turn a profit with my other ventures has paid off handsomely. All of these ventures come under the umbrella of Bob Brooke Communications, my brand name and the company I created.